Social Media Blackout
At a recent social gathering of neighbors, as the children found their rhythm of play and the adults could finally open a beer and talk amongst ourselves, it dawned on...
An Arranged Marriage: Social Media and Customer Care
When it comes to Social Media, many organizations can feel like a high school youth come prom time: afraid of rejection and ridicule- yet knowing that you want to be included...
Five Tips for Social Media B2B
Last week I was invited to speak at the global event Channel Focus North America with Latin America 2012 on social media to a group of technology executives from all over...
Social media for businesses: Passing trend or business need?
Do all companies need a social media strategy? This was the first question asked during the panel “Social Media for Businesses” that took place recently at ITEXPO in Miami and...
